It is the creation and implementation of a customized Social Media strategy for your business. We will help your business create and manage content that will be posted to various Social Media Platforms to increase your Company's awareness and promote your brand.
Or the less "business-y" answer... We help you create content and post it to all your Social Media sites so that business comes to you!
We can manage any of the main Social Networks identified below for your business. We will create a customized plan that works for your business and more importantly for your personality to ensure the content feels authentic. If you like being in front of the camera, we will create a plan that involves you shooting lots of video. If you are a little more shy, we will show you how you can get other people to be on camera instead.
How Do We Do it?
We will create a customized plan that works for your business and more importantly for your personality to ensure the content feels authentic. If you like being in front of the camera, we will create a plan that involves you shooting lots of video. If you are a little more shy, we will show you how you can get other people to be on camera instead.
Which Social networks can we manage for your business?
Social Media Advertising is simply paying to put a message or offer in front of the people most likely to purchase a service or product from your business.
How Do We Do it?
We create Ads and target specific populations through email lists, demographics, specific interests or by targeting people who have already watched your videos or visited your website. You choose how much you want to spend on Ads. We run them, monitor their performance and make adjustments throughout the month to achieve optimum performance.
Or the less "business-y" answer... We create Ads for Facebook and Instagram that drive people to your website so they can learn why they need your company's services or product.
In today's digital world, you must own your website so that you have full control over your brandANDyour data!!
What is your brand? It's the accumulation of all your advertising, marketing and messaging. It's the how people know who you are and what you can offer them. It's your website, your social media platforms, your business cards, your networking, etc. All those things and more go into building your brand. However, the hub of your brand is your website. It's where anyone looking to learn more about you and your services will go first.
Ok...what if you don't own that hub? You may be wondering what that means. Why wouldn't I own my website... Well, what if your franchisor, your real estate broker or someone else had control of your website? Now imagine you wanted or needed to leave and start over. Can you? Well no, you don't own your website. They do. Any brand recognition you earned during that time is GONE! You get to start all over and who has time for that?
What about the data piece you mentioned? Why do I care about data and what does that even mean? Just as important these days as your branding is your ability to put your messages in front of the people most likely to do business with you. These days, most everyone has tried their hand at running ads on Facebook, and why wouldn't you. It's the most powerful advertising tool out there. If you have spent any money on ads, you will have paid for valuable data in the hopes of starting to build out an audience that will engage with your content and purchase your products and services. Any audiences you have built would be lost if you had to leave a website behind. That data is super valuable and in today's world losing it would be extremely costly to rebuild.
So why do you need a custom website? You need to make sure that your business is never at the mercy of someone else. You need to make sure that if you were to make a change for any reason, that your website and the data you collected is coming along with you.
Your brand is your biggest asset! Make sure you are in control of it!